Which social media platforms are the most popular?

These are the most used social media platforms based on active monthly users.

In 2024, there are many, many social media giants. Platforms with millions of users whose attention is constantly hooked by in-depth algorithms. There are roughly 5.07 billion global social media users, meaning around 62.5% of the world’s population is on social media in one way or another. 

So, which platform is the people’s choice? The answers, revealed by Statista, may shock you. According to the global data and business intelligence platform, these are 10 of the world’s most popular social media networks, ranked by the number of active monthly users. 

  1. Facebook – 3.065 billion monthly active users
  2. YouTube – 2.504 billion monthly active users
  3. Instagram – 2 billion active monthly users
  4. WhatsApp – 2 billion active monthly users
  5. TikTok – 1.582 billion active monthly users
  6. WeChat – 1.343 billion active monthly users
  7. Facebook Messenger – 1.010 billion active monthly users
  8. Telegram – 900 million active monthly users
  9. Snapchat – 800 million active monthly users
  10. X (Twitter) – 611 million active monthly users
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