AU Launch

Brief in a tweet

Get soon to be Chery customers who are in the market for a new car to consider purchasing the Chery Omoda5. Launching the brand in Australia, in style.
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The Insight

Aussies love their cars and technology almost as much as they love their sport. Australia is in the top 15 countries globally by ownership of cars per capita.

What we did

We created a Bar O, a premium launch experience hosted in a historic former tyre factory in the heart of Sydney. We hosted, media, influencers and dealerships in an imersive experience which embodied the DNA of the Chery brand. Headlined by Bag Raiders and Hosted by Matty J, our installations allowed our guests to experience the future thinking tech of the Omoda5 all in one room.


Epic Event




Media & Influencers

Chery Australia Brand Launch

A massive global brand launching for the first time in Australia needs a bespoke and results-focused PR and activation agency in their court, and we’re proud to have exceeded our client’s expectations. Have a product you’re looking to launch in Australia? Get in touch with us at Two Palms Media.